SOFE

The Storytelling for Entrepreneurs Newsletter

Craft Stories That Convert Your Brand’s Narrative into a Powerful Asset. Every Tuesday morning, receive actionable tips, expert insights, and deep-dive story breakdowns to help you craft narratives that make your brand unforgettable.

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How a $4,500 Video Turned Into a Billion-Dollar Success Story

5-minute read | Read this newsletter online Michael Dubin took a crazy idea, a simple everyday product, and combined it with a $4,500 DIY video and sharp storytelling to enter an industry he knew nothing about—and take on billion-dollar market leaders. And built a billion-dollar business. In ...

by Lyn Graft — Dec 17, 2024 dollar shave club entrepreneurs sofe storytelling storytelling for entrepreneurs

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