The rule of 3 in business storytelling is basically a principle that suggests a trio of elements is more effective than the combination of other numbers.

But it’s not just in storytelling, the rule of three is everywhere.

We have been brought up with it, educated on it and presented information on it since we were kids.

Even the military has found that the rule of three is the best way to organize and train their troops after extensive research as well as trial and research.

In this video, I’ll share the 3 reasons why the rule of three is so effective for entrepreneurs, founders and startups when you are creating and telling your origin story.

I hope you like 3’s!

#StartWithStory #StorytellingforEntrepreneurs #LynGraft

If you like to know more about entrepreneurial storytelling, here are a few resources we’ve created for you:


Free Guide: 7 Proven Steps to Create a Great Story for Your Business

Start with Story. The Entrepreneur’s Guide to Using Story to Grow Your Business.

Check out our online course: How to Make Your Story Stand out