Vulnerability is a subject most entrepreneurs shy away from.

We are afraid to share our failures, mistakes and shortcomings because we feel that the world will think of less of us and that we will be seen as having weakness as a founder.

But what I’ve learned in talking with and studying entrepreneurs that have learned to embrace vulnerablility and following the teachings of experts like best selling author, Brene Brown, is that there is tremendous power in being vulnerable.

In this video I share why it is something all founders should embrace and how you can leverage its power to help you get what you need to launch and grow your business.

Hopefully it will help you on your journey

If you like to know more about entrepreneurial storytelling, here are a few resources we’ve created for you:


  • Free Guide: 7 Proven Steps to Create a Great Story for Your Business
  • Start with Story. The Entrepreneur’s Guide to Using Story to Grow Your Business. #StartWithStory
  • Check out our online course: How to Make Your Story Stand out